V. Kasturi Rangan (Kash Rangan) is the Malcolm P. McNair Professor of Marketing at the Harvard Business School (HBS). Until recently the chairman of the marketing department (1998-2002), and a faculty director of the school’s research division (2004-2009), he is now the co-chairman of the school's Social Enterprise Initiative. His current research is focused on two topics: understanding the needs of the global poor, and how to improve the practice of Corporate Social Responsibility (CSR). A graduate of IIT (Madras), IIM (Ahmedabad), and Northwestern University (PhD), Rangan has been on the faculty of HBS since 1983.