July 22, 2024

Indian ads for your workplace emotions

Calling all 90s’ kids.

2 min read

1

When your 9 am meeting gets pushed and then cancelled:

kellogg's tagline shuruaat sahi, toh din sahi_nonprofit humour

2

You after ticking off the easiest task on your to-do list:

Dairy milk tagline_kuch meetha hojaye

3

When you need to start a crowdfunding campaign:

airtel tagline har ek friend zaroori hota hai_nonprofit humour

4

When you have two days to read an 84-page report on systems thinking and write a 2,000-word article on it, so you decide the best first step would be to take a nap:

Thums up tagline aaj kuch toofani kartey hain_nonprofit humour

5

Your accounts team when they ask you to stick to the budget they decided on 10 years ago for buying a laptop/recording equipment for field visits:

Big bazaar tagline is se sasta aur accha kahin nahi_nonprofit humour

6

Every time you send a risky e-mail to your funder:

Mountain dew tagline dar ke aage jeet hai_nonprofit humour

7

When a consultant with a degree in development studies from a foreign university insists that your organisation, which has been working in the field with community members for more than a decade, is not ‘innovative enough’:

Centre fresh tagline zubaan pe rakhe lagaam_nonprofit humour

8

Your funder when you redo and submit the impact report for the fourth time based on their feedback and they still want to ‘discuss some edits’:

pepsi tagline yeh dil maange more_nonprofit humour

9

What you actually mean when you sign off your e-mails with ‘If you have any more questions, feel free to reach out to me’:

Chlormint tagline ab dobara mat puchna_nonprofit humour

10

Your unread e-mails to you at the end of every day:

icici bank tagline hum hai na_nonprofit humour
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ABOUT THE AUTHORS
Cincy Jose-Image
Cincy Jose

Cincy Jose heads editorial operations at IDR. She is involved in people, partnerships, and process management, and the projects she has led include setting up IDR Hindi, the multilanguage feature on IDR English, and IDR Answers–the first AI-powered search and analysis engine built to answer questions about social impact in India. Prior to entering the development sector, Cincy spent seven years in the publishing industry holding key editorial positions at Juggernaut Books and DK Books India. She has a master’s and bachelor’s in English literature from Miranda House and Jesus and Mary College, Delhi University.

Shreya Adhikari-Image
Shreya Adhikari

Shreya Adhikari leads IDR’s climate vertical and is responsible for sourcing and producing content that amplifies underrepresented voices and narratives in the climate conversation. Additionally, she manages podcasts at IDR, including the award-winning show On the Contrary by IDR. Before joining IDR, Shreya was involved in curating and producing various arts and cultural festivals in India and internationally, including the Jaipur Literature Festival. She is a Terra.do fellow and has completed her postgraduation from Xavier’s Institute of Communication.

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