As nonprofit communications consultant Allison Carney succintly puts it, bizsplaining is mansplaining for nonprofits. More specifically, it’s when “people from the ‘business world’ talk to nonprofit staff like they have never successfully operated a blender, let alone worked (successfully) in their underpaid, understaffed, and completely vital position for years.”
We usually just nod along, rolling our eyes internally when this happens. But it’s time we react to them in a language they would understand. Here’s how the judges from Shark Tank would do it.
1. When they say you should “pivot” to working on education instead of sanitation to open up “alternative funding avenues” because anyway, “don’t all nonprofits function similarly?”
2. When they tell you how much easier your life would be if you outsourced your marketing instead of doing it in-house, and ask what’s holding you back
Ayesha Marfatia is a communications associate at the Good Food Institute India, a nonprofit working to build the alternative protein ecosystem in India. She has previously worked as a consultant for Eco Femme, and as an editorial associate at India Development Review, where in addition to writing and editing, she also worked on the podcast 'On the Contrary' hosted by Arun Maira. Ayesha's work has been featured in The Wire, Scroll, and Quartz India. She holds a BA from St Xavier’s College, Mumbai.