August 17, 2020

Get donor attention, guaranteed

Sending out cold emails to philanthropists? Here are 11 subject lines no one will ignore.

2 min read

Disclaimer: We would say, ‘try these at your own risk’ but really, don’t try these at all. 

1

Change the world without lifting a finger! (Except to sign a cheque)

2

Here’s your chance to win a Magsaysay award.

3

Two roads diverged in a wood… Join us on the one less travelled by.

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4

Need a huuuuge tax rebate?

Picture courtesy: Pikist

5

India has wicked social problems and only you can solve them.

6

10 of your business school classmates already fund us. Here’s why.

Related article: Talking to your funders through Indian ads

7

Spend 0.02 percent of your wealth and get a lot of praise in return.

8

An opportunity for your company’s CSR spends to be higher than your competitors’.

9

Donate to us and we’ll update your Wikipedia page to include ‘philanthropist’.

10

How much do you actually care about social impact?

11

All our donors have been featured on IDR—be one of them.

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India Development Review

India Development Review (IDR) is India’s first independent online media platform for leaders in the development community. Our mission is to advance knowledge on social impact in India. We publish ideas, opinion, analysis, and lessons from real-world practice.

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